Let's think about a bit better tagline for Django project than the current one.

Django Internals Website
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Django. The web framework for perfectionists with deadlines.

Perfectionism, as per DSM-5 (published in 2013), is a disorder.

I do realise, that many years ago the tagline was perfectly okay. I remember actually reading it and liking it.

Today, I happened to visit djangoproject.com and stumble upon it. As there are more and more mental health issues around us, I think that the Project can do a very good thing and change the tagline to something more appropriate.

Also such tagline change would probably be more or less widely publicized. This way you could raise awareness about the disorder.

I have a few ideas in my mind but I avoid posting them at all, because this is not about me changing the tagline.

Posting here because #35835 (Let's think about a bit better tagline for Django project than the current one.) – Django was closed immediately after submitting…

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We’re several years into a struggle to get the website modernised. There’s a website working group as well as a marketing effort, but both of these are quite nascent.

A rebranding exercise would be a big lift to add to that effort. Maybe it would be worth it but we’d need to do it properly, and not just try and pick a new tag line out of the air.

Given how slow the progress has moved, I’m not sure that’s something I would add to the backlog.

Perfectionism is something we all struggle with at times. That’s part of what makes the current tag line effective. I haven’t considered whether it’s more than that and we really need to change the tag line over it. I’ll have to read to be able to comment on the merits that proposal itself. It’s something I’d be initially sceptical about. Django’s tag line has very been part of it’s personality historically.

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This tag line was one of the appealing factors that made me choose Django over other web frameworks many years ago. It expresses an attitude that I like.

Also, personally this tag line doesn’t impact how I think about and respect people with mental disorders at all. In my view that tag line doesn’t hurt their feelings, disrespect or even bother them. And I wonder where it leads if everything in the Django universe was hunted for possibly politically incorrect or assumed offensive phrases in scrutiny like this.

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I would add that every personal character trait, when pushed to some obsession, can become a mental issue. I also don’t see a problem with that word at all.
I’m sure there are many other ways to spend our energy apart from struggling with such words.

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As far as my searching abilities have found, perfectionism is not a disorder under the DSM-5 nor under the latest revision, DSM-5-TR.

What perfectionism in the psychiatry field is, it’s a trait shared among people with defined disorders, like OCD.
Following the same example, the diagnostic criteria of OCD, refers to “Rigid perfectionism”, and that is as a pathological personality trait.
To put another example, “Perserveration” is a pathological personality trait in the diagnostic criteria of OCD.

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Thank you for the suggestion @mpasternak! I’d enjoy reading other people’s ideas for taglines :popcorn:

Personally when I read “perfectionists with deadlines” I think more about philosophy than psychology, that said I don’t even know what DSM-5 is meant to be and how to find it.

On branding – people here might enjoy reading the djangoproject.com user research report by 20tab. There’s lots on there about the website branding, and a lot of great reflections on small ways to improve the site.

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@wsvincent and I were chatting with @mast3rbow for Django Chat the other day and “It’s just nice that it works” came up, which we thought might go well on a t-shirt :tshirt:

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